Archive | December 2014

Online Christmas Sales Surge – Shows The Power of Online Shopping

Christmas Tree Fireworks Lights Santa

Online Christmas Sales Surge – Shows The Power of Online Shopping

Dear Readers,

Long time, no speak! We wish all our readers and subscribers a very happy and festive holiday period.

December has been another epic sales period for retailers. Physical and online stores leveraged the ‘Black Friday’ marketing campaigns to provide an even more impressive showcase for shoppers this year.

Shoppers were treated to Black Friday (the Friday following Thanksgiving Day in the United States) as well the normal run to Christmas Day. Marketeers were rushing to name every day leading up to Christmas as ‘super’ day. We saw ‘Super Saturday’, ‘Mega Monday’, ‘Last Minute Tuesday’ …

The continuing growth in online emphasises the strength of the e-commerce environment. More traffic should equal more online leads. It proves that selling products or services online is a maturing platform, albeit with growing competition from mature businesses.

Exciting times ahead. All the best in 2015!

Regards,

Spark N Launch

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