Two Year Anniversary – Stop Crying

New Years 2014 Fire Works

The Spark n Launch Team celebrate with some backyard fireworks…

According to WordPress we just celebrated our two year anniversary – two years since we registered this account. Since our first blog post we have published over 100 articles and written another 100 draft posts. The site attracts traffic from around the world and continues to increase it’s readership. Thanks to all our loyal followers!

Unfortunately most of the traffic is spam bots, and the quality & frequency of our posts has diminished. Nevertheless we will try and keep up the web presence. If you’re interested in guest blogging or want some links shared, get in touch. Drop us a comment and share some love!

For those looking for some inspiration, check out some of our published posts below. Got a favourite post – tweet it!

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In The Beginning:
Hello world! *
Starting a Blog – Don’t expect any Shakespeare
Working for the “Man” (Draft)

WordPress Links:
About
Social
Glossary *****
Tools
Table of Content (TOC) *****

Startups – Lists:
The Top 100 UK Startups (2010)
The Top 100 UK Startups Revealed (2012) *****
The Top 100 UK Startups Revealed (25-50) *****

Startups – People:
Fabrice Grinda – Musings of a Serial Entrepreneur
Jason Calacanis talks to Alex Tew of Calm.com
The Bootstrap Challenge – Walking the Talk

Startups – Stories:
Learning From Other Startups – 6 Real Life Stories *****
14 Year Old Girl: "Stop making excuses, make something awesome”
Startup Myths – I shall not be fooled again by gurus *****
Samsung's Pivot From Dried Fish to Smartphones
Lessons Learned – Be Your Own Boss *****

Startups – Lean:
The History of Lean Startup by Steve Blank *****
Startup Is Not The Same As A New Start Business
Building a Minimum Viable Product (MVP) in One Day
The Apprentice – Lean Startup Builds Minimum Viable Product in Two Days?
Building Your Minimum ‘Minimum Viable Product’ (MVP)

Startups – Weekends:
Startup Weekend: What to expect? How to prepare?
Startup Weekend: What to Expect?
Startup Weekend: How to prepare? (Day 0) *****
Startup Weekend: Lessons Learned in 54 Hours (Day 1) (Draft)
Startup Weekend: Lessons Learned in 54 Hours (Day 2) (Draft)
Startup Weekend: Lessons Learned in 54 Hours (Day 3) (Draft)

Entrepreneur:
The Year of The Entrepreneur – It’s YOU again

Business Ideas / Business Planning:
How to go from Idea Guy to Execution Guy? ****
Evaluate Your Business Idea – Evaluating your spark
Business Plans – "When you fail to plan, you plan to fail" (includes business plan template)
Starting Up – 9 Business Selection Criteria
Another Way To Plan – The Business Model v Business Plan *****
Step 1 – Where to Begin
How To Get Traction? Or Why Is My Startup Broken? *****
Thinking of Starting a Startup? 8 Sentiments To Think About ****

Customer Development:
Ghetto Testing the Viability of an Idea
A Smart Bear – Jason Cohen on Startups *****

People / Management:
Why Being a Deal Maker Matters To Your Team

Social Media / Blogging:
Twitter – Tweeting to your #audience
The Problem with Twitter – Social Disconnection by Stealth ****
Blogging: How Do You Promote Your Blog Posts? *****
Blogging: How To Get New Traffic To Old Blog Posts? *****
Blogging: Is Blogging Dead?

Social Media – Experiments:
Project Trout – Social Media Experiment #1
Project Trout – Social Media Experiment Update
Project Trout – Social Media Experiment Update #2
Project Trout – Social Media Experiment Update #3
Technorati – Does the verification process work?
Technorati – Does the verification process work? (Yes it does!)
Social Media Experiment – Twitter, Google+ and now Facebook
Social Media Experiment – How we made it onto the BBC!

Brand / Marketing:
Picking a name – The importance of brand
Affiliate Marketing 101
Lessons Learned From 10,000 Page Views ****
Online Advertising Experiment with Google AdWords
Happy V Day – Seasonal Opportunities
The Zoo Project – A Fantastic Marketing Opportunity
Product Functionality Often Trumps Beauty

Traffic / SEO:
How do you get on the Frontpage of Hacker News? (4 Links in 1 Day) ****
Lessons Learned From A Hacker News Traffic Spike ****

Design:
Keep It Simple Stupid (KISS) – Ugly Websites That Went Viral ****

Toolkit:
Helpful Startup Tools for Entrepreneurs – Q&As
Helpful Startup Tools for Entrepreneurs
Creating Your Very Best Startup Business Logo ****
Podcasts – Hearing and Learning From Others
Top Startup Podcasts – Learning From Listening
Weekly Digest #1 – How We Stumbled Upon Top Biz Resources
Weekly Digest #2 – More Golden Resources for Startup Entreprenuers
New Startup Lingo – More Buzzwords
The Startup Dictionary – Learning the Lingo #2
The Startup Dictionary – Learning the Lingo
The Startup Dictionary – Learning the Lingo #3
Need Startup Advice? – Just Ask Online

Funding:
Crowdsurfing: Alternatives to Kickstarter
Kickstarter: Ouya raises $1million in 8 hours and 22 minutes ***
Ouya Breaks Crowdfunding Record – Exceeds Target By Millions
Startup Funding: I’m 15 With An Amazing Product Idea
Kickstarter Crowdfunding Now Available In Europe
Raising Money (Draft)
Working Full Time and Bootstrapping Your Business Startup (Draft)

Web:
Web Stats – Who is top of the league table? ***

Rants / Musings:
Why is everything broken? (Draft)
Getting Real – It’s a project, not a startup (Draft)
Web Two is awesome – Web 2.0 changes our surfing experience
The Public Image of Business People (Footballers versus Bankers)
To Code or Not To Code

Messages:
100 Posts – Nothing Ventured, Nothing Gained
Be the First to Like Us on Facebook
Who Are We? About Us Page Updated in FAQ Format
Project Mackerel – Calling all Beta Testers
Project Mackerel – Calling all Beta Testers (Follow Up)
Blog Milestone – Lessons Learned From 50 Blog Posts
New Month, New Look – What Do You Think?
Blog Milestone – 30th Post – What it means? (Mostly nothing)
Project Mackerel – Please Sir… Complete our quick survey?
Upcoming Posts – Please Vote
Project Mackerel – Sneek Peek of Prototype

Weird / Unclassified:
It’s a numbers game – 11/11/11 @ 11:11:11
Happy New Years – Bring on 2012!
Random Generated Startup – Life gets easier (again)
Get hired with the help of your friend, Mark Zuckerberg?
The London Olympics 2012 (In Infographics)
Technology – Is a black pixel on or off? ****
Leap Year – 3 interesting facts about 29 February
April Fools Day – Some of Our Favourites
Friday 13th – 3 interesting facts
How the $16bn Facebook IPO looks like in cash (Image) **

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You might also enjoy:
+ The Startup Dictionary – Learning the Lingo #3
+ Learning From Other Startups – 6 Real Life Stories
+ Samsung’s Pivot From Dried Fish to Smartphones
+ The Bootstrap Challenge – Walking the Talk

Welcome new readers! If this is your first time here, you might want to start with a new article or read through our older submissions.

Where to next? Check out a random article.

Stay in touch: Check us out via RSS Feed, Twitter, Google+ and Facebook.

Join the conversation: Leave a comment or this post.

This Site Gets More Hits than You

Cute Cute Little Cat

Cute Cute Little Cat

Reddit, the supposed frontpage of the Internet drags in a massive amount of traffic. It records, approximately:

+ 15 million unique visits per month
+ 50 – 100 thousand unique visits per hour
+ 150 million pageviews by month
+ 100 – 250 thousand pageviews by month
+ 5 million pageviews by day
+ 8 thousand subscriptions by day

It’s ranked 27th in the US and 69th in the world by Alexa!

The numbers are amazing and explains why Reddit has become such a popular place for visitors, including spammers. While the community is quite harsh on spam, there are various places where you can advertise legitimately. A successful post could drive millions of visitors to your site. Scary!

So next time you see a cute cat picture. It is likely it originated from Reddit! *meow*

Image Credit: Desktop HD Wallpapers

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You might also enjoy:
+ Kickstarter: Ouya raises $1million in 8 hours and 22 minutes
+ Ouya Breaks Crowdfunding Record – Exceeds Target By Millions
+ Startup Weekend: What to expect? How to prepare?
+ Samsung’s Pivot From Dried Fish to Smartphones
+ Project Trout – Social Media Experiment Update #3

Welcome new readers! If this is your first time here, you might want to start with a new article or read through our older submissions.

Where to next? Check out a random article.

Stay in touch: Check us out via RSS Feed, Twitter, Google+ and Facebook.

Join the conversation: Leave a comment or this post.

The Top 100 UK Startups Revealed (25-50)

In 2012 we captured a list of the top 100 startups, curated by startups.co.uk. At the time we didn’t published this post. However looking at the list today, it is interesting to see how the sites have progressed (or disappeared).

In 2012 we posted the top 100 startups.

Startups.co.uk revealed their top 100 startups of 2012. The list demonstrates “the most exciting, creative and disruptive new businesses in the UK today”.

According to the site:

“Launched in 2008, the Startups 100 was the first and bar-setting countdown of the top 100 start-ups in the country. It’s now our flagship feature, published every two years (you can check out our 2010 Startups 100 list here) and previous winners have gone on to phenomenal successes.

Huddle, Shortlist Media, Naked Wines, Wonga and Zoopla are just a few of our alumni, and we have equally high hopes for the companies on our latest list.”

Congratulations to all those that were named. This is a tremendous showcase of British business talent and innovation. The list of alumni members proves that this year’s businesses have a real chance of extending their start-up success.

You can view the full list here or check out the 25 to 50 below.

If you made the list or are a new startup, please get in touch! We would love to learn more and even run a feature on your business.

Startups 20 to 50 (of 100):

26. 3 Blonde Bears – The fast-growth brand making personalised homeware, toys and gifts – all in the UK. (Read More)
27. Secret Escapes – A members-only flash sales travel site, offering big discounts on luxury holidays and hotels. (Read More)
28. Funding Circle – The fast-growing peer-to-peer lender, enabling entrepreneurs to bypass the banks. (Read More)
29. WhipCar – The world’s largest peer-to-peer car club, creating a community culture in car-sharing. (Read More)
30. Duedil – Providing free information on companies and directors, helping users vet potential business partners. (Read More)
31. EDITD – The scientific, sartorial start-up keeping retailers informed on fashion hits and misses. (Read More)
32. Bubbleology – A quirky chain of London cafes, bringing Brits a taste of tapioca-based, Taiwanese tea. (Read More)
33. Smarkets – The low-cost betting exchange empowering users to participate in (and profit from) politics and sport. (Read More)
34. Fantasy Shopper – Social gaming meets e-commerce, to create a fast-growth fan base of Facebook shopaholics. (Read More)
35. Peppersmith – The charismatic confectionery brand shaking up the mint market with every little box. (Read More)
36. Casabu – The fast-growth flash sales site for mums – forecasting a seven-figure turnover in its first year. (Read More)
37. 99p Shopper – The first comparison engine for the wholesale sector, helping small firms get the best deal. (Read More)
38. Artfinder – The innovative online resource bring artwork to the digital generation. (Read More)
39. FusePump – Data feed management that simplifies affiliate marketing. (Read More)
40. GoCardless – An innovative, low-cost way for small businesses to accept direct payments. (Read More)
41. Floxx Media Group – The company that evolved from student ‘flirting’ site FitFinder to become a grown-up web and app development firm. (Read More)
42. Blue Dot – A new digital currency used to reward, recognise and incentivise people who do good. (Read More)
43. MBA & Company – The marketplace helping companies outsource research projects, to the top 1% of freelance talent worldwide. (Read More)
44. Gloople – A multi-channel e-commerce platform, enabling small firms to take advantage of social commerce. (Read More)
45. Coco di Mama – The restaurant bringing authentic Italian cuisine to busy City workers. (Read More)
46. Escapethecity – A website that helps professionals to find exciting new opportunities – leaving unfulfilling, corporate roles behind. (Read More)
47. PayAsUGym.com – A business allowing gym users to use gyms in a way that suits their lifestyle. (Read More)
48. Veritas Language Group – A Swansea-based translation firm working to remove the language barrier between companies and their international customers and colleagues. (Read More)
49. BagThat – A new take on the online deals model, allowing users to collaborate to drive prices down. (Read More)
50. Pockit – The pioneering pre-paid card which helps purse-pinched consumers save and manage money. (Read More)

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You might also enjoy:
+ The Startup Dictionary – Learning the Lingo #3
+ Learning From Other Startups – 6 Real Life Stories
+ Samsung’s Pivot From Dried Fish to Smartphones
+ Top Startup Podcasts – Learning From Listening

Welcome new readers! If this is your first time here, you might want to start with a new article or read through our older submissions.

Where to next? Check out a random article.

Stay in touch: Check us out via RSS Feed, Twitter, Google+ and Facebook.

Join the conversation: Leave a comment or this post.

Analysis – Kickstarter Crowdfunding Now Available in Europe

Good News for Crowd Funding and Startup Financing

In November 2012 we published an article titled “Kickstarter Crowdfunding Now Available in Europe“. The post described Kickstarter, the well known crowd funding platform, entering the UK market.

In October 2012 Kickstarter opened it’s doors to projects in the UK. This was a remarkable event as at the time, as crowd funding was just coming into the forefront for entrepreneurs to gain financing (in the shadows of a depressed economy). This was fantastic news Kickstarter is available to projects in the US, UK, Canada, Australia and New Zealand.

Something Strange

The strange part was that this one post has attracted the highest volume of traffic, almost 5,000 views since it was published. And we don’t know why?!

The bulk of site visitors are from the US, then way back are UK visitors.

On keywords, it does seem that the combination of “kickstarter” and “europe” are popular:

kickstarter europe (434)
kickstarter in europe (53)
kickstarter for europe (5)
european kickstarter (15)
kickstarter from europe (13)
kick starter europe (12)
kickstarter europe alternative (12)

One thought may be that very few articles write about Kickstarter in Europe. Rather they write about “Kickstarter in the UK”. Hence our post has scored a high Google page rank and we can maintain this traffic (for now).

SEO

We guess we will leave this for the SEO experts to analyse. For now, thanks for visiting our site!

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You might also enjoy:
+ Kickstarter: Ouya raises $1million in 8 hours and 22 minutes
+ Ouya Breaks Crowdfunding Record – Exceeds Target By Millions
+ Startup Weekend: What to expect? How to prepare?
+ Samsung’s Pivot From Dried Fish to Smartphones
+ Project Trout – Social Media Experiment Update #3

Welcome new readers! If this is your first time here, you might want to start with a new article or read through our older submissions.

Where to next? Check out a random article.

Stay in touch: Check us out via RSS Feed, Twitter, Google+ and Facebook.

Join the conversation: Leave a comment or this post.

Startup Weekend: What to Expect?

The Startup Weekend Series: This entry is part of a series of blog posts about attending a startup weekend event. These posts will help those people who have never attended a weekend hackathon or those wishing to maximise their experiences.

First Day

Don’t forget a firm handshake and eye contact…

Image Credit: Career Girl Network

Prior Perpetration Prevent Poor Performance

A while ago we asked you what to expect from a startup weekend. We shared the below useful articles on startups weekends, pitching advice, and podcast on what to expect.

1. Startup Weekend FAQ – A set of helpful question and answers.
2. Pitching advice for Startup Weekend – Simple and effective tips for preparing your pitch.
3. Podcast with the CEO of Startup Weekend – An insight of the Startup Weekend events and organisation.

54 Hours Case Study

However if you need a little more information, Howard Kingston describes his 54 hours during a Startup Weeked held in London. In his Huffington Post article he shares his experiences when “300 ambitious entrepreneurs get into a room and have 54 hours to launch a business”.

It is a great case study on the weekend, and you can easily gain an appreciation for the 54 hours. Also, check out Youtube for video footage of past weekends.

Top Tips

What are the key learnings? Be prepared, be selective, be different, be available and add value.

1) Be Prepared

Understand the schedule.
Determine what you can offer your team.
Do some homework.
Be prepared to network, deliver a pitch, contribute to a team and stay up late!

2) Be Selective

From day one, try and focus on a single idea or product.
Join a team made up individuals you believe you can learn.

3) Be Different

Stand out with your idea or offering.
Normally the exciting ideas get the most attraction during the weekend.
Boring or safe options usually don’t attract the excitement.

4) Be Available

Be flexible, be available, be able to contribute.
Make sure you can help your team on the weekend.
Avoid disappearing to other events.
Commit to the full 54 hours.

5) Be Valuable

Even if you’re not a programmer, read up on methodologies and validation processes.
Check out some marketing tutorials.
Create the twitter account and facebook pages. Build the vibe around the venue with posters and handouts.

Inspiration

Good luck with your weekend. If you need some inspiration, just check out links below. Both offer some great inspiration. Remember you don’t need to create a new idea. Sometimes the best ideas are already out there – they just need someone to execute them.

+ Ideas Watch – A website for entreprenuers looking to share and develop ideas. Thousands of ideas available for discussion.
+ Flippa – Websites and applications ready for sale. Gain an insight into the website marketplace.

Got something to share? Drop us a line using the social media links below!

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You might also enjoy:
+ The Startup Dictionary – Learning the Lingo #3
+ Learning From Other Startups – 6 Real Life Stories
+ Samsung’s Pivot From Dried Fish to Smartphones
+ The Bootstrap Challenge – Walking the Talk

Welcome new readers! If this is your first time here, you might want to start with a new article or read through our older submissions.

Where to next? Check out a random article.

Stay in touch: Check us out via RSS Feed, Twitter, Google+ and Facebook.

Join the conversation: Leave a comment or this post.

Startup Funding: I’m 15 With An Amazing Product Idea

quora_question_answer_funding_startups

Hi, I’m 15 With An Amazing Product Idea

Recently on Quora a bright eyed kid asked for some advice.

Like most youngsters they had come up with a great product idea. A simple idea that could solve a common problem. They asked:

“Q. I’m a 15 year old with an amazing product idea. Should I ask for funding?”

“I feel like I have a stellar idea that everyone will benefit from, but I don’t have a lot of the skills needed to make the software. Should I go to a local firm and pitch my idea so I can receive support and/or hire a contractor or two to help me write the code, or am I being too ambitious?”

We are not given too much more information but on the surface this looks admirable. You have to admire the kid’s ambition. Certainly easy money may be available, especially to motivated young people. However it all feels too soon to be knocking up investors for cash.

We suggest: “Build it first, then ask for money.”

Build It First, Then Ask For Money

We think the key here is to build evidence demonstrating the idea is actually a good one. Good in the sense it is commercially viable to put money into. Or simply will this product idea create value.

Start by validating your idea. Ask family, friends, teachers, acquaintances and potential customers if they would buy or use the product.

Then look at building a prototype or minimum viable product. First prove to yourself that the product is worth pursuing. Then worry about funding.

No one is going to throw money at you until you can demonstrate – i) you have taken time and effort to think about the idea; ii) you have gone out and validated the idea; and iii) you have drawn out a plan for getting the idea to market.

They may however throw some money at you when you’ve proved you are truly interested in taking the concept forward. And don’t forget, those friends and family you speak to early on, may well offer to help out – with money or their time!

Closing Point

The one benefit of being young is that many adults are likely to give you a moment of their time. Therefore if you can put together a strong plan and proposal – the money, or at least the good (free) advice will follow.

If your 15 with an amazing idea. Drop us a line. We’d love to hear your story.

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You might also enjoy:
+ The Startup Dictionary – Learning the Lingo #3
+ Learning From Other Startups – 6 Real Life Stories
+ Startup Myths – I shall not be fooled again by gurus
+ The Bootstrap Challenge – Walking the Talk

Welcome new readers! If this is your first time here, you might want to start with a new article or read through our older submissions.

Where to next? Check out a random article.

Stay in touch: Check us out via RSS Feed, Twitter, Google+ and Facebook.

Join the conversation: Leave a comment or this post.

100 Posts – Nothing Ventured, Nothing Gained

one_hundred_blog_posts_blogging_100

100 Posts – Nothing Ventured, Nothing Gained

This message marks our 100th post. It has taken over 12 months to publish 100 posts. It’s been a tough and interesting journey in the blogosphere…

Lessons Learned

What have we learned? Blogging is hard work!

+ Writing is hard
+ Building interest is hard
+ Gaining focus is hard
+ Avoiding distractions is hard
+ Getting traffic is hard
+ Getting meaningful traffic is even harder
+ Choosing what tools, platforms and techniques to use is difficult
+ Maintaining momentum is hard

In summary, if you want to start blogging – make sure you write about something that interests you and focus on the writing.

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You might also enjoy:
+ Happy New Years – Bring on 2012!
+ April Fools Day – Some of Our Favourites
+ Friday 13th – 3 interesting facts
+ It’s a numbers game – 11/11/11 @ 11:11:11

Welcome new readers! If this is your first time here, you might want to start with a new article or read through our older submissions.

Where to next? Check out a random article.

Stay in touch: Check us out via RSS Feed, Twitter, Google+ and Facebook.

Join the conversation: Leave a comment or this post.

Crowdsurfing: Alternatives to Kickstarter

kickstarter_crowdfunding_financing

tl;dr Crowdsurfing platform Kickstarter successfully launched in the UK in late 2012. Similar platforms continue to appear. We list some of alternatives to Kickstarter.

Kickstarted

In November 2012 we wrote that Kickstarter had landed in Europe by extending it’s operations to the UK. In the first month jsut over £2million was pledged and over 400 projects launched. Super activity for the well known crowdfunding platform and a strong signal for the appetite outside of the US.

With crowdfunding proving such a hot bed for creativity and successful backing, copycats are always going to follow. Today we look at some competitors in the market.

Alternatives to Kickstarter UK

Not eligible for Kickstarter or looking for other similar platforms. Check out the following links:

+ ArtistShare – ArtistShare is a platform that connects creative artists with fans in order to share the creative process and fund the creation of new artistic works.
+ ArtistShare – Fundable is a crowdfunding platform that offers both rewards-based and equity-based campaigns for small businesses.
+ We Did This – The UK’s leading arts crowdfunding platform, dedicated to making great fan-funded art happen.
+ Seedrs – Seedrs makes investing in startups simple and rewarding.
+ We Fund – The first crowd-funding platform to emerge in the UK, focusing on creativity in all forms. They help people find (paying) audiences for their work.
+ Crowd Funder – Fund and follow creative projects and inspirational ideas.
+ Sponsume – Small stakes in big ideas.
+ Please Fund Us – Crowdfunding creativity.
+ Crowd Cube – Raise business finance through the world’s first equity crowdfunding platform.

Do you have any further suggestions or experience with any of the above? Drop us a line.

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You might also enjoy:
+ Kickstarter: Ouya raises $1million in 8 hours and 22 minutes
+ Ouya Breaks Crowdfunding Record – Exceeds Target By Millions
+ Startup Weekend: What to expect? How to prepare?
+ Samsung’s Pivot From Dried Fish to Smartphones
+ Project Trout – Social Media Experiment Update #3

Welcome new readers! If this is your first time here, you might want to start with a new article or read through our older submissions.

Where to next? Check out a random article.

Stay in touch: Check us out via RSS Feed, Twitter, Google+ and Facebook.

Join the conversation: Leave a comment or this post.

Blogging: Is Blogging Dead?

blogging_blog_trend_dead

tl;dr Some are questioning if blogging is alive or dead. Blogging is certainly not dead, it continues to rapidly evolve.

Is Blogging Dead?

Blogging is not dead.

Although the conventional notions of traditional old school blogging are most likely outdated.

Blogging or writing online has changed rapidly in the past few decades. Anyone can create and publish an extensive body of writing, video and photos. Blogging has become a mainstream hobby. Microblogging is intensively easy and popular.

The ease of publishing has flooded the market and pushed traditional print authors into online forums. This has essentially made gaining and audience via blogging extremely competitive. It is hard to stand out from the crowd and maintain a following.

The advent of online advertising has also spurred terrabytes of lifeless content to drive quantity (traffic), rather than quality. How can a sole blogger compete with an army of content aggregators and Search Engine Optimisers?

The days of hard coding your blog posts in HTML and having intellectual dialogue with like minded individuals is dwindling. Mass media professional bloggers are taking over with paid subscription and mass advertising models. Reputation, backing and infrastructure are keys to being noticed in this crowded space.

Blogging is not dead, it just continues to evolve.

Got an opinion on the topic? Then please leave us a comment!

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You might also enjoy:
+ Our Table of Contents
+ Blogging: How Do You Promote Your Blog Posts?
+ Learning From Other Startups – 6 Real Life Stories
+ Startup Myths – I shall not be fooled again by gurus
+ Startup Weekend: How to prepare? (Day 0)

Welcome new readers! If this is your first time here, you might want to start with a new article or read through our older submissions.

Where to next? Check out a random article.

Stay in touch: Check us out via RSS Feed, Twitter, Google+ and Facebook.

Join the conversation: Leave a comment or this post.

Twitter Introduces Vine – Post 6 Second Videos Online

twitter_vine_6_six_second_video_tweet

In 6 seconds…

Twitter introduces 6-second video tweets. Will audiences tune in or out? What scandals will it create? And will it generate revenue? Read more below…

Tweets

In 2006 Twitter introduced the world to an online social networking service that enabled its users to send and read text-based messages of up to 140 characters. They introduced a web based platform for broadcasting short messages. It came at a time when mobile phones were becoming smart and people were already hooked on text messaging and instant chat. Now Twitter have 500 million registered users, generating over 340 million tweets daily and handling over 1.6 billion search queries per day.

Veets?

This month they introduced Vine, available via iTunes in app format. Vine allows users to tweet 6-second video.

According to iTunes:
“Vine is the best way to see and share life in motion. Create short, beautiful, looping videos in a simple and fun way for your friends and family to see.”

Will users be attracted to such short video? Will users be able to cope with streams of video tweets? Will this be information overload?

Danger

To the creative this may be another avenue to showcase their talents. However as we have seen with Twitter, being able to broadcast a message or photo to millions in an instance is a recipe for disaster.

Revenue

Since inception pundits have been trying to determine how Twitter can monetise it’s data. Will video shorts open the gateway for paid video advertising?

It feels as if Twitter is looking to extends it’s capability from plain text and photos into video. Facebook and YouTube have shown the benefit in these mediums. Smartphones already offer the technology. However will users buy into such short film? Only time will tell.

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You might also enjoy:
+ The Startup Dictionary – Learning the Lingo #3
+ Learning From Other Startups – 6 Real Life Stories
+ Startup Myths – I shall not be fooled again by gurus
+ The Bootstrap Challenge – Walking the Talk

Welcome new readers! If this is your first time here, you might want to start with a new article or read through our older submissions.

Where to next? Check out a random article.

Stay in touch: Check us out via RSS Feed, Twitter, Google+ and Facebook.

Join the conversation: Leave a comment or this post.

Your Holiday is Now Over

head_in_hands_disappointment_sadness

Your Holiday is Now Over

You spent the last couple of weeks frolicking in joy and laziness. You got into a habit of waking up after midday. Well sadly the holiday is officially over. For most, you are forced to resume your daily commute to your office cubicle. You can now begin the 365 day countdown to the next summer holiday break.

On the Plus Side

The good news is that you can get back to pursuing your dreams. New years is often the time for reflection and goal setting. January is time to start pursuing your new year’s resolutions. Those goals we set ourself that are often forgotten by January 31st.

Goal Setting

Let’s make 2013 different! Let’s write down some goals/resolutions and aim to fulfil them. Let’s prove those sceptics wrong and show them that new year’s resolutions can be met and even exceeded.

Step 1

According to the experts, you should try the following:

+ Decide what you want.
+ Start small, but keep walking.
+ Be positive when stating your goals.
+ Don’t underestimate yourself.
+ Write it down.
+ Affirm it.
+ Stop procrastinating.
+ Habituate yourself to liking the challenges.
+ Review your progress.

The focus is setting realistic and positive goals that you can monitor. Writing them down and sticking them on your wall can be a massive motivator. It can also prompt visitors to press you on your progress.

Our Goals

In 2013:

+ We want to write better posts by being better story tellers.
+ We want to build more things by stop making excuses for not building things.
+ We want to learn more from others by talking more to others.

What are your goals?

Drop us a line, leave is a comment. Share the love. Good luck in 2013!

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You might also enjoy:
+ The Startup Dictionary – Learning the Lingo #3
+ Learning From Other Startups – 6 Real Life Stories
+ Startup Myths – I shall not be fooled again by gurus
+ The Bootstrap Challenge – Walking the Talk

Welcome new readers! If this is your first time here, you might want to start with a new article or read through our older submissions.

Where to next? Check out a random article.

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Happy New Years – 2012/2013

new years 2012 new years 2013 timezones gmt

Happy New Years!

Dear Readers,

Happy new year and wishing you all the best in 2013. It’s been a tremendous year and look forward to the year ahead.

Thanks to all that have visited our blog and made valuable contributions.

Regards,

Spark N Launch

New Year Facts and Trivia

+ January 1 will start first on some of the islands in the Pacific Ocean. First up is Kiritimati, Christmas Island and Kiribati.
+ Last in to celebrate is American Samoa, Niue and the United States Minor Outlying Islands.
+ 2013 (MMXIII) will be a common year starting on a Tuesday.
+ It will also be the first year to be denoted by four different digits in 26 years (since 1987).
+ Hebrew calendar 5773–5774

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You might also enjoy:
+ Happy New Years – Bring on 2012!
+ April Fools Day – Some of Our Favourites
+ Friday 13th – 3 interesting facts
+ It’s a numbers game – 11/11/11 @ 11:11:11

Welcome new readers! If this is your first time here, you might want to start with a new article or read through our older submissions.

Where to next? Check out a random article.

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Why Why Why Why Why – The Five Whys?

why why why why why five whys

Overview

We just finished listening to Mark Graban’s interview with Lean Startup author Eris Ries. The two talk about Taiichi Ohno’s influence on their lean methodologies.

Taiichi Ohno is considered to be the father of the Toyota Production System, which later became Lean Manufacturing. His written experiences at Toyota heavily influenced the manufacturing industries across the globe.

The two agree that Ohno’s books may lack the western style instruction many readers seek out however do praise the author on his alternative approach to manufacturing and it’s powerful application across all industries.

What stood out from the interview was Eric’s impressions of Ohno’s approach to root cause analysis – the five whys. The approach is a simplistic but powerful method of solving problems. Let us take a look…

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The “5 Whys” Problem Solving Approach

Essentially the five whys ask why until the cause of the problem is identified. This leads to the ultimate question – How do we fix this problem once and for all? You can keep asking why until you drive out all issues.

Here is an example (Wikipedia):

The Problem: The vehicle will not start.

First Why? Why? – The battery is dead.
Second Why? Why? – The alternator is not functioning.
Third Why? Why? – The alternator belt has broken.
Fourth Why? Why? – The alternator belt was well beyond its useful service life and not replaced.
Fifth Why? Why? – The vehicle was not maintained according to the recommended service schedule.
Sixth Why? Why? – Replacement parts are not available because of the extreme age of the vehicle.

Often we overlook the cause of problems; or shy away from asking the simple questions. Sometimes going back to basics can solve the most complex questions.

Did this help? Let us know.

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You might also enjoy:
+ The Top 100 UK Startups (2010)
+ The Startup Dictionary – Learning the Lingo #3
+ Learning From Other Startups – 6 Real Life Stories
+ Samsung’s Pivot From Dried Fish to Smartphones
+ Top Startup Podcasts – Learning From Listening
+ Helpful Startup Tools For Entrepreneurs

Welcome new readers! If this is your first time here, you might want to start with a new article or read through our older submissions.

Where to next? Check out a random article.

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Product Functionality Often Trumps Beauty

Four Marketing Ps Product Place Promotion Price

tl;dr Reddit built a platform that met the needs of visitors it attracted. By having a functional website that appeals to a wide community, appearance was not as important as maintaining it’s client base. When building a product remember – product, price, place and promotion.

Why Product Functionality Often Trumps Beauty?

Recently someone asked Why is reddit so famous despite such a boring interface?

Google, Craigslist, Facebook, Wikipedia, Amazon, Quora and Reddit. All these popular companies began their lives with basic, simple, boring and sometimes plain ugly websites. Many still retain the boring interfaces but maintain a user base of millions of users.

These sites provide functionality that fulfils the desires of it’s users, with or without beautiful front end experiences. When designing your new product or minimum viable product, consider the core functionality instead of getting stuck of the appearance. Your fancy looking product is useless if it cannot actually do anything.

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When planning your product, consider the following:

+ Good functionality typically wins over beautiful design.

Google started as a great search engine with a simplistic user interface. It didn’t need to be beautiful to bring back accurate search results.
Craigslist looks ugly but delivers a service to it’s customers. After all how beautiful does a classified adverts site have to look?

+ Ugly can triumph beauty.

Web marketers have seen ugly banner adverts attaining higher conversion rates than more colourful and attractive adverts. Humans are sometimes drawn to ugly and boring. Sometimes ugly websites can go viral.

+ Marketing comes down to four p’s. You need to think about all four.

Often ugly sites have an intelligence and powerful marketing campaign and/or are incredible flexible. PlentyOfFish spent money on advertising to attract visitors and constantly improved functionality to meet customer needs.

Note: If you particular niche or competitive advantage is design, then obviously beauty plays a part. For the rest of us, look at providing your prospective customers with something functional.

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You might also enjoy:
+ Our Table of Contents
+ Blogging: How Do You Promote Your Blog Posts?
+ Keep It Simple Stupid (KISS) – Ugly Websites That Went Viral
+ Startup Myths – I shall not be fooled again by gurus
+ Startup Weekend: How to prepare? (Day 0)

Welcome new readers! If this is your first time here, you might want to start with a new article or read through our older submissions.

Where to next? Check out a random article.

Stay in touch: Check us out via RSS Feed, Twitter, Google+ and Facebook.

Join the conversation: Leave a comment or this post.

How to go from Idea Guy to Execution Guy?

Startup Business Idea Execution

Great Expecations

You are always thinking up great ideas. Good, bad the ugly. Your bedside notebook is full of brilliant ideas to turn you into the next business billionare. One problem, you never execute any of these ideas.

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The Idea Guy

A recent question to Quora asked: How do I go from being an idea/vision guy to an idea and execution guy?

It strikes at the very problem many entreprenuers face. How do we get started? How do we take these ideas and make them real? Execution (good or bad) seperates the men from the boys…

Start Executing

Want to go from day dreamer to execution guru. Here are some steps. Be warned you may actually execute something!

1) Open your idea notebook – If you have one, open it to page 1. If you don’t have one, you ask yourself ig you really are the “ideas” guy.

Inc.com writes: “Get them out of your head and onto paper. Having all of this brilliance trapped in your brain is exhausting – it wants out!”

2) Choose an idea – Pick the easiet and smallest idea you have. Pick one.

3) Execute – That’s right. Give yourself one month to execute that idea.

Add a reminder in your calendar, stick a post-it on your front door. For the next 30/31 days you need to deliver.

4) Complete – If you executed the idea, congrate yourself and pick the next idea to execute. If you failed, keep going until the idea is executed.

5) Practice – Practice makes perfect. Keep refining your execution skills and proving to yourself and others you have atarck record of delivering.

Did these steps help? Did you execute? Let us know.

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You might also enjoy:
+ The Startup Dictionary – Learning the Lingo #3
+ Learning From Other Startups – 6 Real Life Stories
+ Startup Myths – I shall not be fooled again by gurus
+ The Bootstrap Challenge – Walking the Talk

Welcome new readers! If this is your first time here, you might want to start with a new article or read through our older submissions.

Where to next? Check out a random article.

Stay in touch: Check us out via RSS Feed, Twitter, Google+ and Facebook.

Join the conversation: Leave a comment or this post.

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